Apr 29, 2011

What's Old is New

The folks at the Tribeca Film festival were kind (or silly) enough to ask me to write something for their Future of Film blog.

Which I did - entitled "The Faster We Go, The Rounder We Get."

I'd been thinking alot about how users are getting content, how they are experiencing it. It seems that in an on-demand video world (which if we are not there yet, we will be soon), the problem that is being solved is "what can people watch." But the real challenge, however, is not what can people watch, but what should they watch. I think that social media will solve this, to me much more interesting, problem. My thesis that I wrote about over there is that:

Social media changes everything – at least it should. So how can it change the way catalog content is distributed and experienced?

And the solution may just be that social media can make events out of the back library of content that comprises our experiences, our passions and our lives.

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